The Trade Desk (NASDAQ: TTD) provides technology platforms for advert buyers. The company has traded as low as $46.71 and as high as $97.28 over the last 52-week period. This global tech company recently had its third-quarter financial results.
Senior management statements
The Trade Desk’sDesk’s Chief Executive Officer and Founder, Jeff Green, said:
We again delivered an outstanding performance in the third quarter. Revenue growth of 39% significantly outpaced worldwide programmatic advertising growth.
He continued:
The world’s leading brands and agencies are increasingly using our platform to apply data-driven strategies to drive precision and value across their campaigns.
Mr. Green claimed that more data-driven advertiser choices had helped lead to these record-breaking third-quarter financial results. In addition, with the launch of the company’s new trading platform, Solimar, the CEO claimed that they’re working on trying to come up with even better data-driven precision.
He says that this doesn’t matter whether it’s shopper information application in measurement marketplaces or new ways that’ll help advertisers create their own valuable data. The CEO said:
As a result, we’re seeing growth across all channels, and none more so than Connected TV, as viewers shift to new digital, streaming services and advertisers apply data to TV ad campaigns for the first time.
Financial guidance
The Trade Desk, just like most other businesses around the world, was hit hard by the Coronavirus global pandemic. The worldwide crisis significantly impacted advertiser demand. Like most ad-funded companies, The Trade Desk is also facing a little uncertainty in its overall business outlook.
The company expects its performances to be affected by things out of its control, like additional shelter-in-place orders or changing economic conditions.
However, assuming the global economy continues with its upward trend and no Covid-19-related issues arise, the company believes it can record at least $388 million in revenue by the fourth quarter and a roughly $175 million adjusted EBITDA.
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